You're doing $15k–$20k/month and you're good at the work. But every month feels unpredictable, every client engagement is custom, and you can't figure out how to grow without things getting more chaotic than they already are. This is the program that changes that — a 16-week curriculum to get you clear, get you systematized, and get you scaling without the chaos.
Fall 2026 · 10 Spots Only
Takes 2 minutes. I'll reach out to schedule a call.
10 spots · Aug 25 – Dec 15, 2026
Applications close August 18th
Right now everything is reactive — each month is different, each client is custom, and there's no clear path forward. This program replaces that chaos with a repeatable structure: a weekly lesson, real homework, and support when you get stuck. You'll always know exactly what you're working on and why.
Every week we cover a specific topic from the curriculum together as a cohort. These aren't generic training videos — they're live, focused teaching sessions built around the exact stage you're at. You'll come away with frameworks, not fluff.
Each week you leave with a specific assignment tied to that week's lesson. This is where the real work happens. You implement, experiment, and build. The homework isn't busywork — it's the actual work of growing your business.
In between sessions, you have access to weekly Office Hours to get your questions answered, work through what's stuck, and get the coaching support you need to keep moving. No waiting two weeks to unblock yourself.
You get access to a private Slack with your cohort for the full 16 weeks. Quick questions, peer accountability, wins, and feedback — from people working through the exact same things at the exact same time.
Live teaching every week on a specific topic from the curriculum. Frameworks you can apply immediately, built around the exact stage you're at.
Get unblocked between sessions. Office Hours run every week so you're never waiting two weeks to get a question answered.
A private channel with your cohort for the full 16 weeks. Accountability, peer feedback, and quick answers from people in the same boat.
Standard templates you'll build and own in week 4. Google Docs. No new software — just a repeatable doc you can send in minutes.
Week 1 starts with your numbers. If you're not in QuickBooks yet, we'll get you set up — the margins module depends on real data, not guesses.
Each session comes with a specific assignment tied to that week's lesson. This is where the actual work of growing your business gets done.
Cohort members get access to John's business dashboard tool, so you can track everything in one place and get out of Google Sheets.
Included with enrollmentYou didn't get to $15k–$20k/month by accident. You're genuinely good at what you do — clients hire you and they get results. That part isn't the problem.
The problem is everything around the work. Your pricing is based on gut feel, not math. Every client engagement is built from scratch. Each month feels unpredictable. You say yes to clients you know aren't quite right because the pipeline is thin. Everything runs through you — and you can feel the ceiling getting closer.
This program doesn't teach you how to do better client work. It teaches you how to build a real business around the work you already know how to do — with clarity, systems, and a path to growth that doesn't require adding more chaos.
These are goals, not guarantees. Results depend on your starting point, how consistently you implement the work, and factors outside either of our control. What I can promise is the curriculum, the coaching, and the structure — the rest is up to you.
The curriculum is built around the exact sequence solopreneurs need to double their revenue and make their first hire. Each module builds on the last. No skipping ahead — there's a reason for the order.
Before you touch your offer or your sales, you need to understand your numbers and who you actually want to work with. This module grounds everything that follows in financial reality — so every decision you make from here is based on math, not gut feel.
With your numbers understood and your ICP locked in, you're ready to build the offer and the machine that sells it. This module turns your expertise into a packageable, priceable service — and builds the lead engine to fill it consistently.
You have a lead engine. Now you need to close consistently, deliver without chaos, and build the operational foundation that lets you scale. This module covers the full arc from first conversation to a business that can run without you in every delivery.
The final module is about making the leap from solo operator to business owner. You've built the systems. Now you hire the first person to run them — and you leave with a clear 90-day plan for what comes after graduation.
Group sessions are held Tuesdays. Office Hours are Thursdays. Fall Break: Oct 20 — no session that week. Use it to catch up, implement, and breathe.
Everything you need to get clear, get systematized, and scale without adding more chaos — one investment, one term.
Full program · August 25 – December 15, 2026
Applications reviewed on a rolling basis. Once all 10 spots are filled, you'll be added to the waitlist for the next term. Not a good fit? I'll tell you on the call.
Doing more than $30k/month?
This cohort program is built specifically for solopreneurs at the $15k–$30k stage. If you're already past that, you don't need a cohort curriculum — you need focused 1:1 coaching tailored to where you are. Learn about 1:1 mentorship →
John Doherty is an agency coach based in Denver, Colorado. He's built two agencies, sold both (PE + competitor), worked with 450+ agency owners, and has spent 15+ years learning what actually moves the needle for solopreneurs and founders.
I've built agencies to $250k, $550k, and $433k a year — and made almost every mistake along the way. I tried to hire too fast and lost my profit. My businesses almost went under more than once. I learned these lessons the hard way so you don't have to.
My career spans working at agencies (Distilled in NYC), running growth for Zillow's rental brands (HotPads and Trulia Rentals), building multiple agencies from scratch, selling one to private equity in 2022, selling another to a competitor in 2025, and selling over $5M of digital services personally.
The reason I designed this as a cohort with a curriculum — not a 1:1 program or a mastermind — is because I've seen what actually works. It's not more strategy. It's structured implementation with the right peer accountability and a coach who's done it.
Results Disclaimer: The revenue figures, client results, and goals described on this page are illustrative of what participants have achieved or are working toward — they are not a guarantee, promise, or representation of typical results. Individual outcomes will vary based on your starting point, industry, effort, consistency of implementation, and many other factors outside our control. This is a business education program. Like any educational program, what you get out of it depends largely on what you put in.
The Fall 2026 term runs August 25 – December 15. 16 weeks to replace the chaos with clarity — and build a business that can actually scale. Applications open now. Once all 10 spots are filled, remaining applicants move to the waitlist for the next term.
Apply or Join the Waitlist →30-minute call · I'll let you know if it's a fit · No pressure
